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VOLUME 9, ISSUE 4, APRIL 2026

 
    1.
  • Emotional Dependency as a Psychological Determinant of Depression and Aggression in Dating Violence among Young Adults: A Multidimensional Analytical Study
  • DR. POOJA MOHAN

    Department of Psychology, Veer Kunwar Singh University, Ara, Bihar, India

    DOI:10.15680/IJMRSET.2026.0904001

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    2.
  • A Study on Green HR Practices
  • GAURI KRISHNA WAGH, DR.DEEPMALA BIRADAR (HALLALE)

    Department of MBA, Human Resources Management, International Centre of Excellence in Engineering and Management, Chh Sambhaji Nagar, (Aurangabad), India

    Associate Professor & HOD, Department of MBA, International Centre of Excellence in Engineering and Management, Chh Sambhaji Nagar, (Aurangabad), India

    DOI:10.15680/IJMRSET.2026.0904002

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    3.
  • HealthGuard AI - AI-Driven Public Health Chatbot for Disease Awareness
  • OM BAIT, SARTHAK SURSHETWAR, RAJ BHERE, ADITYA SAWANT, CHETASHRI BHUSARI

    Department of Information Technology, Vidyalankar Polytechnic, Mumbai, India

    Guide, Department of Information Technology, Vidyalankar Polytechnic, Mumbai, India

    DOI:10.15680/IJMRSET.2026.0904003

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    4.
  • Internet Banking Service Quality and Customer Retention in the Indian Banking Sector: An Empirical Investigation
  • CHINTHA PRASHANTI, DR. SIREESHA NANDURI

    MBA Candidate, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    Associate Professor, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904004

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    5.
  • Explainable AI-Based Real-Time Patient Deterioration Prediction System using Multimodal Health Data
  • ROSELIN LOURD, RAGUL T, SUBITSHA S, PRAMILA D

    Department of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

    DOI:10.15680/IJMRSET.2026.0904005

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    6.
  • Impact of Digital Mutual Fund Platforms on Investment Behaviour of Indian Youth
  • AHANA DATTA, DR. VINOTH S

    MBA Student, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    Professor, Dept. of Finance, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904006

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    7.
  • Customer Satisfaction and Usage Patterns of UPI in India: An Empirical Study
  • DEEKSHA G

    Student, Dept. of  MBA, Faculty of Management Studies, CMS Business School, Jain (Deemed- to- be- University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904007

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    8.
  • AI-Driven Energy Forecasting with Generative Analytics and Anomaly Detection for Smart Grid Management
  • ILAKKIA A, VAISHAL MALU K, HARISH R, VISHNU PRASATH P G

    Assistant Professor, Department of Artificial Intelligence & Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

    Students, Department of Artificial Intelligence & Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

    DOI:10.15680/IJMRSET.2026.0904008

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    9.
  • Cloud Forensics using Virtual Machine Snapshots: A Survey and Framework for Evidence Preservation
  • VISHWA P, CHANDRA ARUL NISHANTHINI, THANUSH K, PROF. S.INDIRA

    UG Student, Dept. of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

    Assistant Professor, Dept. of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India     

    DOI:10.15680/IJMRSET.2026.0904009

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    10.
  • Formulation and Evaluation of Polyherbal Powder for Iron Deficiency Anemia
  • MANDLOI LOKENDRA, GEHLOT SUMAN, SHRIVASTAVA SATYAENDRA

    Parijat College of Pharmacy, Indore (M.P), India

    DOI:10.15680/IJMRSET.2026.0904010

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    11.
  • Investment Patterns in Mutual Funds: Comparing Gen Z and Millennial Investors
  • HIMANSHU KUMAR SHIVAM, DR. RAMAPRABHA D

    MBA Student, CMS Business School, Jain Deemed-to-be University, Bengaluru, India

    Associate Professor, Faculty of Management, CMS Business School, Jain Deemed-to-be University, Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904011

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    12.
  • Online Course Recommendation System using Hybrid Filtering and Generative AI
  • PRAGASH K, GANESH I, THEENASH M, DAKSHNAMORTHY K

    Associate Professor, Department of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

    Students, Department of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

    DOI:10.15680/IJMRSET.2026.0904012

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    13.
  • Phytochemical Screening of Polyherbal Oil Formulation for the Treatment of Arthritis
  • ANKIT SINGH GOUD, NIRPEN PRAKASH KHARE, DR. SATYAENDRA SHRIVASTAVA

    Parijat College of Pharmacy, Indore (MP), India

    DOI:10.15680/IJMRSET.2026.0904013

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    14.
  • Impact of Digital Banking on Profitability: A Study on Modern Banking Performance
  • BHAWNA SAHANI, DR. SHAJI THOMAS

    MBA Student, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    Professor, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904014

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    15.
  • Design and Simulation of 5-Stage Pipelined RISC-V (RV32I) Processor
  • AMBATI. SRIHARSHITHA, ANABATHINA. RAMYA, KALLAGUNTA. HEMA SREE, KAMINENI. HEMA BINDU, SHAIK. RIYAZUDDIEN

    UG Student, Department of ECE, Vasireddy Venkatadri International Technological University, Andhra Pradesh, India

    Professor, Department of ECE, Vasireddy Venkatadri International Technological University, Andhra Pradesh, India

    DOI:10.15680/IJMRSET.2026.0904015

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    16.
  • Smart Water Usage Analytics System with Leak Detection and Gen AI Assistant
  • PRABHAKARAN G, BHAVESH K, JASSEM A, J. ROSELINE LOURD

    Student, Department of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

    Assistant Professor, Department of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

    DOI:10.15680/IJMRSET.2026.0904016

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    17.
  • Impact of Company Size on Financial Performance of Indian Firms
  • BRUNDA B V

    Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904017

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    18.
  • Debt Structure Decisions in India: Does Debt Maturity Matter More Than Debt Level?
  • KEERTHI K, DR SHALINI. R

    MBA Student, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904018

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    19.
  • KEERTHI K, DR SHALINI. R MBA Student, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India DOI:10.15680/IJMRSET.2026.0904018
  • VIHASINI.A, DR. VINOTH S

    MBA Student, CMS Business School, Jain (Deemed-To-Be-University), Bengaluru, Karnataka, India

    Professor, Dept. of Finance, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904019

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    20.
  • IOT-Based Hidden Camera Detection System for Restricted Zones using ESP32
  • N. SATYA NISHITA, K. LAKSHMI NARAYANA, P. KARTHIK NARAYANA, M. AMULYA

    UG Student, Department of ECE, R.V.R & J.C College of Engineering, Chowdavaram, India

    DOI:10.15680/IJMRSET.2026.0904020

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    21.
  • Understanding Consumer Engagement and Purchase Behaviour toward AI-Generated Advertising among Generation Z Consumers
  • AKSHAYA M, DR. KALAVATHY K S

    MBA student, CMS Business School, Jain Deemed-To-Be-University, Bengaluru, India

    Associate Professor, CMS Business School, Jain Deemed-To-Be-University, Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904021

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    22.
  • Online Polling and Result Prediction System with GenAI Insights and Demographic Bias Correction
  • SUBASHINI M, MOHAMED NAFEEZ S, PRADEEP R, MITHUN K

    Assistant Professor, Department of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

    Students, Department of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

    DOI:10.15680/IJMRSET.2026.0904022

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    23.
  • A Study on AI-Based Detection of Revenue Leakage and Transactional Irregularities in Quick Commerce
  • NOORAH SACHORA, NAVEEN KUMAR V

    Department of MBA Finance and Business Analytics, CMS Business School, Jain Deemed to be University, Bengaluru, India

    Assistant Professor, Faculty of Management, CMS Business School, Jain Deemed to be University, Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904023

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    24.
  • A Study on Mergers and Acquisitions in Indian Banking Sector
  • MOHAMMED ALI ADNAN, DR. SIREESHA NANDURI

    MBA student, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    Associate Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904024

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    25.
  • Analysis of Interest Rate Impacts on the Profitability Metrics of Commercial Banks
  • POORVI G1, DR. GOPALAKRISHNAN CHINNASAMY

    Department of MBA (Core Finance) Student, Faculty of Management Studies, CMS Business School, Jain (Deemed to be University) Bengaluru, Karnataka, India

    Professor, Faculty of Management Studies, CMS Business School, Jain (Deemed to be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904025

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    26.
  • A Study on Perception of Indians towards Cryptocurrency
  • MISHRA ANSHUL SHESHMANI

    MBA Student, Faculty of Management studies, CMS Business School, JAIN (Deemed-to-be-University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904026

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    27.
  • Design of Pre Engineering Building using ETAB Software
  • AADESH MANWAR, ADITYA BHAREKR, YASH INDULKAR, PROF. MANSI SONAWANE

    Students, Department of Civil Engineering, Zeal Polytechnic College, Narhe, Pune, India

    Faculty, Department of Civil Engineering, Zeal Polytechnic College, Narhe, Pune, India

    DOI:10.15680/IJMRSET.2026.0904027

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    28.
  • Influence of Transparent Pricing and Expected Delivery Dates on Customer Trust
  • ANKITA GHOSH, NEERAJ KUMAR

    Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904028

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    29.
  • LGUCONNECT: A Web-Based Human Resource Management Information System for LGU Madrid
  • HANEMAE A. PAGLINAWAN, JOHN FRANCIS T. ESTRADA, ROJENNIE A. ORNIETA, CHRISELDA O. CUADRILLERO, SHARON A. BUCALON, MIT

    Undergraduate Student, Department of Computer Studies, North Eastern Mindanao State University - Cantilan Campus, Cantilan, Surigao del Sur, Philippines

    Instructor III, Department of Computer Studies, North Eastern Mindanao State University - Cantilan Campus, Cantilan, Surigao del Sur, Philippines

    DOI:10.15680/IJMRSET.2026.0904029

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    30.
  • SALBAR: A Web-Based Health Management and Information System for Rural Health Units
  • ROEL V. SULLANO, JUDY T. AMBA1, SHEIKA JEAN T. GALEL, MARK BEN MENCEDE, LYNDON A. ROSAS, MSCS, SHARON A. BUCALON, MIT

    Undergraduate Student, Department of Computer Studies, North Eastern Mindanao State University - Cantilan Campus, Cantilan, Surigao del Sur, Philippines

    Instructor III, Department of Computer Studies, North Eastern Mindanao State University - Cantilan Campus, Cantilan, Surigao del Sur, Philippines

    Instructor III, Department of Computer Studies, North Eastern Mindanao State University - Cantilan Campus, Cantilan, Surigao del Sur, Philippines

    DOI:10.15680/IJMRSET.2026.0904030

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    31.
  • AI for Real-Time Voice Translation for Calls
  • N. CHARISHMA, K. SUPRAJA, A. SUDHEER, P. LAKSHMI MEGHANA

    Department of Artificial Intelligence & Data Science, Vasireddy Venkatadri Institute of Technology, Nambur, Andhra Pradesh, India

    DOI:10.15680/IJMRSET.2026.0904031

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    32.
  • GlamBook: A Mobile Application System for Seamless Beauty Service
  • JILBERT A. SULAPAS, CLIFFORD JOHN OCON POLAN, CATHERINE SUMBILLA, CRIZA CLERIGO, JEHU ROEH C. RUBENIAL, DIT, SHARON A. BUCALON, MIT

    Undergraduate Student, Department of Computer Studies, North Eastern Mindanao State University – Cantilan Campus, Cantilan, Surigao del Sur, Philippines

    Assistant Professor II, Department of Computer Studies, North Eastern Mindanao State University – Cantilan Campus, Cantilan, Surigao del Sur, Philippines

    Instructor III, Department of Computer Studies, North Eastern Mindanao State University – Cantilan Campus, Cantilan, Surigao del Sur, Philippines

    DOI:10.15680/IJMRSET.2026.0904032

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    33.
  • Student Safety System: A Web-Based Complaint Reporting and Evidence Management Platform for Educational Institutions
  • PROF.APURVA DESHPANDE, NIKITA MAHADIK, ANUSHKA JOSHI, SHREYA GADKARI, SAKSHI ZORE

    Professor, Department of Computer, Rasiklal. M. Dhariwal Institute of Technology, Chinchwad, Pune, Maharashtra, India

    Student, Department of Computer, Rasiklal. M. Dhariwal Institute of Technology, Chinchwad, Pune, Maharashtra, India

    DOI:10.15680/IJMRSET.2026.0904033

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    34.
  • Deepfake Detection using Machine Learning
  • KEESARA SREYA, NAGELLA MYTHILI, KANNEBOINA RENUKA, KANUMURI KEERTHI

    U.G Students, Department of Electronics and Communication Engineering, R.V.R&J.C College of Engineering, Chowdavaram, Guntur, India

    DOI:10.15680/IJMRSET.2026.0904034

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    35.
  • Corporate Tax Reform and Firm-Level Investment in India: Evidence from the 2019 Tax Reduction
  • MUTTUKURU VISHAL SAI

    Faculty of Management, CMS Business School, Jain Deemed to be University, Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904035

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    36.
  • Relationship between Market Sentiment and Retail Investor Actions
  • RAHUL ANAND, DR. BATANI RAGHAVENDRA RAO

    CMS Business School, Faculty of Management Studies, JAIN (Deemed-to-be University), Bengaluru, India

    Professor, CMS Business School, Faculty of Management Studies, JAIN (Deemed-to-be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904036

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    37.
  • Market Trend Analysis of Nifty 50 Stocks using Technical, Fundamental and Time Series Approaches
  • DIYA CHOPDA, DR. SIREESHA NANDURI

    Dept. of MBA, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    Associate Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904037

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    38.
  • ESG Disclosures and Cost of Equity and Debt: A Post-BRSR Empirical Study of Indian Firms
  • MUSKAN GUPTA, DR. TEJASWINI S

    Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    Assistant Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904038

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    39.
  • Real-Time AI-Powered Examination Portal using AWS Cloud and Generative AI
  • JAIDHAR S, REYASH, GURALARASAN G, MRS. M. JEEVITHA

    Department of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

    Assistant Professor, Department of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

    DOI:10.15680/IJMRSET.2026.0904039

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    40.
  • Regime-Dependent Hedging and Safe Haven Properties of Gold: Evidence from the Indian Equity Market
  • DR. SRINIVASAN ARUN KUMAR, SHUBHAM PRADHAN

    Assistant Professor, CMS Business School, Faculty of Management Studies, JAIN (Deemed-to-be-University), Bengaluru, India

    Dept. of MBA Finance, CMS Business School, Faculty of Management Studies, JAIN (Deemed-to-be-University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904040

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    41.
  • A Comparative Analysis of Stock Volatility Pre- and Post-Stock Splits in the Indian Stock Market
  • DR. ARUN KUMAR S, PULIPATI SESHANK

    Professor, Department of Finance, Faculty of Management Studies, CMS Business School, Jain (Deemed to be University), Bengaluru, India

    Student, Dept. of MBA Finance, Faculty of Management Studies, CMS Business School, Jain (Deemed to be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904041

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    42.
  • Digital Payments and Their Influence on Consumer Purchase and Spending Behaviour in India
  • BALAKRISHNA C D

    MBA Student, CMS Business School, Faculty of Management Studies, JAIN (Deemed-to-be-University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904042

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    43.
  • A Study on Evaluating the Influence of Mobile Banking Apps on Customer Loyalty in Indian Urban and Rural Settings
  • KITTY, DR. VINOTH S

    Master of Business Administration, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904043

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    44.
  • An Empirical Study of Behavioural Biases Influencing Investment Decisions
  • DR. UMA C SWADIMATH, KAVYA M

    Professor, CMS Business School, Jain(Deemed-to-be) University, Bengaluru, Karnataka, India

    MBA Student, CMS Business School, Jain(Deemed-to-be) University, Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904044

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    45.
  • Lack of Awareness About Tax Deductions and its Impact on the Financial Planning Among Salaried Individuals
  • K.N AISHWARYA, DR. VINOTH S

    Master of Business Administration, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be-University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904045

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    46.
  • Impact of Double Taxation Avoidance Agreements on Transfer Pricing Dispute Resolution in India: An Empirical Analysis
  • P N SHREYAS

    Student, Dept. of MBA Finance, CMS Business School, Jain (Deemed to be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904046

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    47.
  • Determinants of ESG Performance: Evidence of mid-cap firms in India.
  • DARSHAN S

    Student, Dept. of MBA Finance, Faculty of Management Studies, CMS Business School, Jain (Deemed to be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904047

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    48.
  • Behavioral Biases and Retail Investor Decision-Making: Empirical Evidence on Investment Performance in Emerging Markets
  • APRAMEYA V, DR. TEJASWINI S

    MBA, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    Assistant Professor, Faculty of Management Studies, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904048

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    49.
  • A Study on the Regime-Switching Analysis of Crude Oil and the Indian Stock Market
  • DR. SRINIVASAN ARUN KUMAR, SURAJ S

    Assistant Professor, CMS Business School Jain Deemed-to-be University, Bengaluru, Karnataka, India

    Dept. of MBA Finance, CMS Business School Jain Deemed-to-be University, Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904049

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    50.
  • Emotions as Drivers of Brand Loyalty Among Generation Z Consumers: Evidence from an Urban Indian Market
  • MD FAIZ ANSARI

    CMS Business School, JAIN (Deemed to be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904050

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    51.
  • Impact of Tax Literacy on Voluntary Tax Compliance in India: An Empirical Assessment
  • V SMILEE

    Student, Dept. of MBA, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be-University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904051

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    52.
  • Policy Rates and Structural Reforms in Shaping the Episodic Behaviour of Foreign Direct Investment in India
  • GAURAV MISHRA, DR. MANSI KUKREJA

    Student, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904052

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    53.
  • A Study on Impact of Capital Structure on Firm Value in Indian Manufacturing Sector
  • AJAY KUMARAN V K, DR. CHAYA BAGRECHA

    MBA Student, CMS Business School, Faculty of Management Studies, JAIN (Deemed-to-be-University), Bengaluru, India

    Professor and Area Chair, CMS Business School, Faculty of Management Studies, JAIN (Deemed-to-be-University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904053

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    54.
  • Credit Risk on the Profitability of Selected Housing Finance Companies in India
  • LAKSHMI SALIKUMAR, DR. ANOOP JAGETIA

    Student, Dept. of MBA Finance, Faculty of Management Studies, CMS Business School, Jain (Deemed to be University), Bangalore, India

    Assistant Professor, Dept. of Finance, Faculty of Management Studies, CMS Business School, Jain (Deemed to be University), Bangalore, India

    DOI:10.15680/IJMRSET.2026.0904054

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    55.
  • Gold as a Hedge against Inflation in India: Empirical Evidence from Time-Series Analysis (2020–2025)
  • REDDY APEKSHA ASHOK, DEEPIKA K M

    CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904055

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    56.
  • Customer Perception towards Digital Banking Services in India
  • CH NITIN JOSEPH, DR. HANISH KUKREJA

    Dept. of MBA, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    Assistant Professor, Dept. of Finance, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904056

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    57.
  • Financial Independence of Women and its Impact on Long-Term Wealth Creation
  • MARAM NAGA RANVITHA LAXMI, DR ANOOP JAGETIA

    Student, Dept. of MBA Finance, Faculty of Management Studies, CMS Business School, Jain (Deemed-to-be University), Bengaluru, India

    Assistant Professor, Department of Finance, Faculty of Management Studies, CMS Business School, Jain (Deemed-to-be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904057

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    58.
  • Impact of Technological Investment on Financial Performance of Listed IT Services Companies in India: A Panel Data Analysis (2015–2024)
  • NITHIN KUMAR ADDEPALLI, DR. SELVI S

    MBA Student, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be-University), Bengaluru, India

    Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be-University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904058

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    59.
  • A Study on Investor Perception towards ESG and Green Investments in Bengaluru
  • BHAVYA BEGANI, DR. MANSI KUKREJA

    Student, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be-University), Bengaluru, India

    Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be-University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904059

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    60.
  • A Mixed Methods Investigation of Service Quality, Customer Satisfaction and Behavioural Intentions in Event Management Services
  • V A MONICA, DR. GOVINDARAJ M

    Department of MBA, Faculty of Management Studies, JAIN (Deemed-to-be University), Bengaluru, India

    Associate Professor, Faculty of Management Studies, JAIN (Deemed-to-be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904060

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    61.
  • Impact of Sustainability Understanding on Luxury Purchase Intention among Generation Z and Baby Boomers
  • SARA AYMAN, SUPARNA GHOSAL

    MBA Student, CMS Business School, Faculty of Management Studies, JAIN (Deemed-to-be-University), Bengaluru, India

    Professor, CMS Business School, Faculty of Management Studies, JAIN (Deemed-to-be-University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904061

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    62.
  • Drivers of Used Car Purchase Decisions Among Young Consumers
  • KARISHMA G K, DR. LUBNA AMBREEN

    MBA Student, CMS Business School, Jain (Deemed-to-be) University, Bengaluru, Karnataka, India

    Associate Professor, CMS Business School, Jain (Deemed-to-be) University, Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904062

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    63.
  • Evaluating the Forecasting Accuracy of Econometric and AI-Based Models for NIFTY 50 Index: A Comparative Study
  • NEVIL D COSTA, DR. BATANI RAGHAVENDRA RAO

    MBA Student, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904063

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    64.
  • A Study on the Relationship between Gold Prices and Stock Market Returns in India
  • DR. UMA C SWADIMATH, SEJAL AGARWAL

    Professor, Faculty of Management Studies, JAIN (Deemed-to-be-University), CMS Business School, Bengaluru, Karnataka, India

    MBA Candidate, JAIN (Deemed-to-be-University), CMS Business School, Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904064

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    65.
  • Constructing an Optimal Multi-Asset Portfolio Allocation Strategy across Inflation Regimes
  • BHAVANA J, DR. SIREESHA NANDURI

    Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904065

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    66.
  • Number of Credit Card Issue and Its Impact on the Performance of the Axis Bank
  • NEVEDITHA R N, DR. SHAKEELA BANU

    Student, Faculty of Management Studies, CMS Business School, Jain (Deemed-To-Be) University, Bengaluru, India

    Associate Professor, Faculty of Management Studies, CMS Business School, Jain (Deemed-To-Be) University, Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904066

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    67.
  • The Role of Financial Consulting in Enhancing Corporate Financial Performance: A Global Perspective
  • SHREYA R MEHTA

    Dept. of MBA Finance, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904067

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    68.
  • Behavioral Determinants of Investor Decisions Toward Gold and Silver Investment in India: A Structural Equation Modeling Approach
  • CHIRAG NANDALAL SURANA, DR. MANSI KUKREJA

    Dept. of MBA Finance, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, India

    Assistant Professor, Dept. of Finance, Faculty of Management Studies, CMS Business School, JAIN(Deemed-to-be University), Bengaluru, India

    DOI:10.15680/IJMRSET.2026.0904068

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    69.
  • A Study on Reimagining Retail Investing: Systematic Investment Plans as a Paradigm Shift in Personal Finance
  • DR. UMA SWADIMATH, ANKITA CHATTERJEE

    Professor, Faculty of Management Studies, CMS Business School, JAIN(Deemed-to-be University), Banglore, Karnataka, India

    MBA Student, Faculty of Management Studies, CMS Business School, JAIN(Deemed-to-be University), Banglore, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904069

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    70.
  • The Role of Brand Trust in Online Purchasing Behaviour: Empirical Evidence from Indian E-Commerce Consumers
  • KAKULAPATI NAVEEN, DR. M. H. SHARIEFF

    Dept. of MBA Marketing, Centre for Management Studies, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    Associate Professor, Dept. of Marketing, Centre for Management Studies, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

    DOI:10.15680/IJMRSET.2026.0904070

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