International Journal of Multidisciplinary Research in Science, Engineering and Technology

VOLUME 9, ISSUE 3, MARCH 2026

A Review of Older Adults’ Digital Health Information Interaction: A Human–Computer Interaction Perspective

ZIHONG WU, YUEXING WU

School of Public Administration, Xiangtan University, Xiangtan, Hunan, China

International Education College, Hunan City University, Yiyang Hunan, China

School of Management, Hunan City University, Yiyang, Hunan, China

DOI:10.15680/IJMRSET.2026.0903001

Digital Empowerment in the Reconstruction of Curriculum-Based Ideological and Political Education: A Case Study of Civil Engineering Majors

XINZHONG WANG, LINGLING ZHANG, QIAN YANG，
YUEXING WU

School of Civil Engineering, Hunan City University, Yiyang 413000, China

School of Management, Hunan City University, Yiyang 413000, China

DOI:10.15680/IJMRSET.2026.0810002

Download PDF

Litho-Fabric deformation in the meta-sedimentary rocks of Ogotun, Ikeji, and Ipetu, Southwestern Nigeria: Implications on mineralization control

OLUSUSI JOSEPH IGE, AYODELE OLUSIJI SAMUEL, ADEBISI MATTHEW IWABI

Nigerian Geological Survey Agency, Southwest Zonal Office, Ibadan, Oyo State, Nigeria.

Department of Applied Geology, the Federal University of Technology, Akure, Ondo State, Nigeria.

DOI:10.15680/IJMRSET.2026.0810004

Download PDF

A Study on the Role of Stress and Mental Health Issues in Hybrid Working Conditions in the Education Sector

DR. D. SENTHILNATHAN, S.B. PRIYADHARSHINI

Assistant Professor, Department of Commerce Corporate Secretaryship with CA, Dr. N.G.P. Arts and Science College, Coimbatore, Tamil Nadu, India

III B.Com, Department of Commerce Corporate Secretaryship with CA, Dr. N. G. P. Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903006

Download PDF

A Study on Employee Perception on AI Adoption and its Effects of Change Resistance

R. SURESH, HARSHINI R P

Assistant Professor, Department of Commerce Corporate Secretaryship with CA, Dr. N.G.P. Arts and Science College, Coimbatore, Tamil Nadu, India

III B.Com, Department of Commerce Corporate Secretaryship with CA, Dr. N. G. P. Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903007

Download PDF

Impact of Digital Overload on the Employees in Higher Educational Institutions – A Study in Coimbatore

DR.S. RENUGADEVI, T. RITHIKA

Professor, Dept. of Commerce CSCA, Dr. N.G.P. Arts and Science College, Coimbatore, Tamil Nadu, India

Dept. of Commerce CSCA, Dr. N.G.P. Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903008

Download PDF

Impact of Teamwork and Collaboration on Organizational Success at Cognizant Technology Solutions (CTS)

DR. S. KAMALAVENI, B. RIDHANYA

Professor, Department of Commerce Corporate Secretaryship with CA, Dr. N.G.P. Arts and Science College, Coimbatore, Tamil Nadu, India

III B.Com, Department of Commerce Corporate Secretaryship with CA, Dr. N. G. P. Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903009

Download PDF

10.

Movie Mania-Movie Review App

MANMATH DEEPAK CHINCHKAR, SHREYASH PRADEEP GODBOLE, KESHAV KISHOR SUDHAL, ANIKET BHALACHANDRA TANAVADE, A.M.GURAV

Student, Dept. of Computer Engineering, Sharad Institute of Technology Polytechnic, (Yadrav) Ichalkaranji, Maharashtra, India

Guide, Dept. of Computer Engineering, Sharad Institute of Technology Polytechnic, (Yadrav) Ichalkaranji, Maharashtra, India

DOI:10.15680/IJMRSET.2026.0903010

Download PDF

11.

Predictive Analytics of Employees Turnover: A Decision-Making Tool for Commercial Enterprises

DR. S. KOWSALYA, SARANVIKASH K

Associate Professor and Head, Department of Commerce Corporate Secretaryship with CA, Dr. N.G.P. Arts and Science College, Coimbatore, Tamil Nadu, India

III B. Com CS CA, Department of Commerce Corporate Secretaryship with CA, Dr. N.G.P. Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903011

Download PDF

12.

Online Health Information Risk Perception and Verification Behavior: A Review Study

ZIHONG WU, YUEXING WU

School of Public Administration, Xiangtan University, Xiangtan, Hunan, China

International Education College, Hunan City University, Yiyang Hunan, China

School of Management, Hunan City University, Yiyang, Hunan, China

DOI:10.15680/IJMRSET.2026.0903012

Download PDF

13.

Decoding Financial Performance: A Multidimensional Study of Asian Paints Ltd

DR. K. PRINCY, PRIYANGA T.V

Assistant Professor, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903013

Download PDF

14.

A Study on Attrition Analysis and Causes of ITES Sector in Coimbatore

DR. S. KOWSALYA, M. MAGESHWARI

Associate Professor & HOD, Department of Corporate Secretaryship with CA, Dr N.G.P Arts and Science College, Coimbatore, Tamil Nadu, India

III B.Com CSCA, Department of Corporate Secretaryship with CA, Dr N.G.P Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903014

Download PDF

15.

HR Strategies for Managing Multi-Generational Workforce

DR. G.ILAKKIYA, SRIKANTH.M

Assistant Professor, Department of Corporate Secretaryship, Dr. N.G.P. Arts and Science College, Coimbatore,

Tamil Nadu, India

Department of Corporate Secretaryship, Dr. N.G.P. Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903015

Download PDF

16.

Cloud Computing and Its Environmental Impacts: A Comprehensive Analysis of Energy Consumption, Carbon Footprint, and Sustainability Strategies

DR. P. JAMUNA RANI, R. GOPINATH, M. AJITH, M. DEEPAK, F. ANSAR ALI

Associate Profess or, Department of Chemistry, Mahendra Institute of Technology,

Mallasamudram, Namakkal, India

UG Student, Department of Computer Science and Engineering, Mahendra Institute of Technology,

Mallasamudram, Namakkal, India

DOI:10.15680/IJMRSET.2026.0903016

Download PDF

18.

Leveraged Buyout Feasibility Study of ITC Limited

HARI VADHANI C.R, PRANAV J

Assistant Professor, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903018

Download PDF

20.

Capital Structure, Cash Flow Sustainability and IRR Analysis in a Leveraged Acquisition: A Study of Titan Company Limited

HARI VADHANI C.R, SANTHIYA DEVI S

Assistant Professor, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903020

Download PDF

21.

Financial Knowledge and Banking Application Usage among College Students: Evidences from Coimbatore, Tamil Nadu

J. ARUN SAMUEL, SHREYA.S

Assistant Professor, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903021

Download PDF

22.

Role of Financial Literacy in Shaping Spending Behaviour – A Study with Special Reference to Financially Independent Adults in Coimbatore

J. ARUN SAMUEL, HARIHARASUDHAN.A

Assistant Professor, Department of B.com A& F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903022

Download PDF

23.

The Influence of Artificial Intelligence Chatbots on Customer Satisfaction and Service Experience in E-Commerce

S.BOOMIKA, AKSHAY.V

Assistant Professor, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903023

Download PDF

24.

Empirical Valuation Analysis of NVIDIA Corporation Using Integrated 3-Statement Modelling, DCF and Trading Comparables

SABILESH M, PROF. AISWARYA LAKSHMI

UG Student, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903024

Download PDF

25.

Intelligent Document Processing Bot for Automated Invoice Extraction and Validation Using Uipath Studio

P.BAVADHARANI, DR.D.HARI PRASAD, DR.S.SHYLAJA

Student, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Associate Professor & Head, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903025

Download PDF

26.

Stock Price Prediction Using LSTM

M SANTHIYA DEVI, DR. B. NARASIMHAN

Student, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Computer Applications, Sri Ramakrishna College of Arts & Science, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903026

Download PDF

27.

Automated Form Filling Bot Using UiPath Studio

S.DHANYA, DR.D.HARI PRASAD, DR.S.SHYLAJA

Student, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Associate Professor & Head, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903027

Download PDF

28.

WiFi Intrusion Detection using Feature Extraction and Machine Learning

A CHRISTY, DR.D.HARI PRASAD, DR. C. DANIEL NESAKUMAR

Student, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Associate Professor & Head, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Computer Applications, Sri Ramakrishna College of Arts & Science, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903028

Download PDF

29.

The Role of Financial Literacy in Enhancing Investment Decision among Young Adults

DR.K.PRINCY, RITIKA W

Assistant Professor, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Department of B.com A&F/ M.com (IB) Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903029

Download PDF

30.

Impact of AI Driven Personaliazation on Customer Loyalty in E-Commerce

AISHWRAYA LAKSHMI T, MS.VARSHA R

Assistant Professor, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903030

Download PDF

31.

SecureAPI: Bridging Formal Language Theory and Web Security Using Grammar-Based Validation

D.STERLIN RANI, S MOHAMMAD RAFEEQ, A PRAWIN BALAJI, R MURUGAN, K PREM VIGNESH

Assistant Professor, Department of Computer Science and Engineering, R.M.D Engineering College, Chennai, India

Student, Department of Computer Science and Engineering, R.M.D Engineering College, Chennai, India

DOI:10.15680/IJMRSET.2026.0903031

Download PDF

33.

A Study on Financial Analysis of Tata Consultancy Services (2021-2025)

DR.K.PRINCY, INBARASU S

Assistant Professor, Department of B.Com A&F / M.Com (IB) , Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

III B.Com AF, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903033

Download PDF

35.

An Empirical Study on Evaluating Earnings Quality and Financial Health through Multi Factor Trend Analysis of Profitability, Leverage and Operational Efficiency Metrics

JANARANJANI. M, PAVITHRA. A. M

Assistant Professor, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Student, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903035

Download PDF

36.

A Study on Digital Checkout Friction and Cart Abandonment among E-Commerce Customers in Coimbatore City

DR. K. PRINCY, VIMAL R D

Assistant Professor, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903036

Download PDF

37.

Social Media as a Catalyst in Expanding Guerrilla Marketing Campaigns

AFRIN FATHIMA S, AISWARYA LAKSHMI T

Student, Department of Commerce (B.Com A&F / M.Com IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Faculty, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903037

Download PDF

38.

A Study on Consumer Perception and Satisfaction on the Products and Services in D-Mart

DR. PRINCY K, SHRUTHI K

Assistant Professor, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903038

Download PDF

40.

Investment Preferences and Factors Influencing Investment Decisions in Coimbatore: A Study of Individual Investors

DR. K. PRINCY, SHREYA R

Assistant Professor, Department of Commerce with AF/MIB, Sri Krishna Arts & Science College, Coimbatore, Tamil Nadu, India

Department of Commerce with AF/MIB, Sri Krishna Arts & Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903040

Download PDF

42.

Summarization of Legal Documents Using T5 and QLoRA

RANJITH J, S.S.SARAVANA KUMAR

Student, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903042

Download PDF

43.

IoT - Based AC Gas Leakage Early Prediction System

G. SIVARAMKUMAR, MR. T. PRADEEP

Student, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Computer Applications, Sri Ramakrishna College of Arts & Science, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903043

Download PDF

44.

Smart Child and Pet Safety Device with GPS Location

P SANDHIYA, T.PRADEEP

Student, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903044

Download PDF

45.

A Study on Factors Influencing Gen Z Purchase Decision on IPhone in Coimbatore

DINESH P G, C.R. HARI VADHANI

Student, Department of Commerce (B.Com A&F), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Faculty Mentor, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903045

Download PDF

46.

AI Middleware: A Cloud-Free AI System for Intelligent Database Interaction, Conversational AI, and Code Debugging

TEJASRI M V S, RUPEASH KUMAR V , NITISH KUMAR KN, KARTHIKEYA NVS

Associate Professor, Department of Computer Science and Business Systems, RMD Engineering College, Tiruvallur, Chennai, Tamil Nadu, India

U.G. Student, Department of Computer Science and Business Systems, RMD Engineering College, Tiruvallur, Chennai, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903046

Download PDF

47.

A Study on Impact and Influence of Green Marketing Products on Purchasing Behaviour among Youngsters

BHARANI KUMAR D, C.R. HARI VADHANI

Student, Department of Commerce (B.Com A&F), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Faculty Mentor, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903047

Download PDF

48.

An Impact of Viral Marketing on Gen Z Consumers: Evidence from Coimbatore City

DR. K. PRINCY, PRITHVIN S

Assistant Professor, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science, College, Coimbatore, Tamil Nadu, India

Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903048

Download PDF

49.

An Analysis of How Online Shopping Affects Consumer Purchasing Decisions, with Special Reference to Grocery Items in Coimbatore City

S. BOOMIKA, LAKSHAN M

Assistant Professor, Department of B.Com A&F/M.Com (Ib), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

U G Student, Department of B.Com A&F/ M.Com (Ib), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903049

Download PDF

50.

Challenges and Opportunities of Small-Scale Entrepreneurs: A Study with Special Reference to Coimbatore District

C.R. HARI VADHANI, SURYAA. RS

Assistant Professor, Department of Commerce (B.Com A&F / M.Com IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Student, III B.Com Accounting & Finance, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903050

Download PDF

51.

Social Media Detox Marketing for Promoting Digital Wellbeing

AISWARYA LAKSHMI T, GIRI PRASATH R M

Assistant Professor, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

U G Student, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903051

Download PDF

52.

The Impact of Artificial Intelligence on Brand Engagement and Trust among Gen Z

AISHWRAYA LAKSHMI T, DHANYASRI S

Assistant Professor, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903052

Download PDF

53.

A Study on How Ultra-Fast Delivery Apps Influence Impulse Buying Behaviour among Modern Consumers

HARI VADHANI C.R, ARUNDHATHI S

Assistant Professor, Department of B.Com A&F/ M.Com (Ib), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F/ M.Com (Ib), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903053

Download PDF

55.

The Impact of Word of Mouth on Consumers Smartphone Buying Decisions

S.BOOMIKA, DORAN GABRIEL J

Assistant Professor Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903055

Download PDF

56.

Psychological Safety at the Workplace and Employee Voice Behavior

DR. S. KOWSALYA, K. MOUNISHA

Associate Professor and Head, Department of Commerce Corporate Secretaryship with CA, Dr. N.G.P. Arts and Science College, Coimbatore, Tamil Nadu, India

III B.Com Corporate Secretaryship with CA, Dr. N. G. P. Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903056

Download PDF

57.

A Study on Consumer Perception towards Influencer-Promoted Products Sold in Amazon

DR. K . PRINCY , RAKSHANA.B

Assistant Professor, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903057

Download PDF

58.

Microfinance among Women Entrepreneurs

HARI VADHANI C.R, HARSHA R

Assistant Professor, Department of B. Com A&F / M. Com (IB), Sri Krishna Arts and Science College, Coimbatore, Coimbatore, Tamil Nadu, India

UG Student, Department of B. Com A&F / M. Com (IB), Sri Krishna Arts and Science College, Coimbatore, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903058

Download PDF

59.

Impact of Fastag Adoption: A Study on Fuel Savings and Carbon Emission Reduction in India

DR T KUMARASAMY , RAM KUMAR R

Assistant Professor, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

III B.Com Accounting and Finance, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903059

Download PDF

60.

A Study on Buying Behaviour of Electronic Gadgets Through Online Platform

C.R HARI VADHANI , MOHAMED FARHAN. A.

Assistant Professor, Department of Commerce (B.Com A&F / M.Com IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

III B.Com Accounting & Finance, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore,

Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903060

Download PDF

62.

Marketing Strategies Adopted by Furniture Retailers in Tamil Nadu

J. ARUN SAMUEL, ASHIF N

Assistant Professor, Department of Commerce B.Com A&F/M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of Commerce B.Com A&F/M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903062

Download PDF

64.

A Study on the Influence of UPI and Digital Payment Systems on Consumer Purchase Decisions

S. BOOMIKA, S. KANISHKA

Assistant Professor Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903064

Download PDF

65.

Reverse Logistics and Waste Management: Optimizing Returns, Recycling and Resource Recovery

DR T KUMARASAMY, SONA S

Assistant Professor, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Department of M.Com International Business, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903065

Download PDF

66.

Impact of Online Retailing on Traditional Retailers in Coimbatore: An Empirical Study

J. ARUN SAMUEL, DR. K. POORNA, HARINI NS

Assistant Professor, Department of Commerce B. Com AF/ M. Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Commerce (Aided), PSG College of Arts & Science, Coimbatore, Tamil Nadu, India

UG Student, Department of Commerce B. Com AF/ M. Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903066

Download PDF

68.

Customer Perception towards the Impact of Packaging Quality and Food Safety on Swiggy's Brand Trust

DR. K. PRINCY, SHRENAV PRASENNA

Assistant Professor, Department of Commerce with AF/MIB, Sri Krishna Arts & Science College, Coimbatore, Tamil Nadu, India

Department of Commerce with AF/MIB, Sri Krishna Arts & Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903068

Download PDF

69.

Evaluating Investment Portfolio for Best Investment Decisions

GOKULA KRISHNA V, DR. P. ANNAMUTHU

UG Student, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, India

Assistant Professor, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, India

DOI:10.15680/IJMRSET.2026.0903069

Download PDF

70.

An Analysis of Customer Preference, Retention and Unsubscription Behavior of Jio Hotstar in Coimbatore

PRINCY K, DHANUSH T

Assistant Professor, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903070

Download PDF

72.

Equity Research on Microsoft Corporation

LOKESHWAR P, DR. P. ANNAMUTHU

UG Student, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903072

Download PDF

73.

A Study on Consumer Preference toward Fast Food Outlets with Special Reference to Coimbatore

C.R HARI VADHANI , YOKESH K

III B.Com Accounting & Finance, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Commerce (B.Com A&F / M.Com IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903073

Download PDF

74.

A Study of Financial and Risk Analysis of TATA Steels Limited Using Working Capital, Leverages, EVA and Altman Z-Score Model

DILEESH BABU T, DR. P. ANNAMUTHU

UG Student, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903074

Download PDF

75.

A Study on the Influence of Packaging Design on Impulse Buying Behaviour in Coimbatore

DR. PRINCY, NITHISHKUMAR M

Assistant Professor, Department of B.Com A&F/M.Com (Ib), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F/M.Com (Ib), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903075

Download PDF

76.

Impact of Marketing Failures on Nokia’s Decline in the Smartphone Industry: A Consumer Perception Study from Coimbatore, Tamil Nadu

DR. K. PRINCY, SRIKANTH S J

Assistant Professor, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903076

Download PDF

77.

A Study on Impact of Multisensory Marketing on Buying Behavior of Young Consumer

HARI VADHANI C.R, NIVETHITHAA D.M

Assistant Professor, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903077

Download PDF

78.

Consumer Buying Behaviour towards Milk and Milk Products

DR. P. ANNAMUTHU, PRATIK AUNTO P

Assistant Professor, Department of B.Com A&F/ M.Com (Ib), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Department of B.Com A&F/ M.Com (Ib), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903078

Download PDF

82.

A Study on Emerging Trends in Agriculture Marketing

ARUN KUMAR, J. ARUN SAMUEL

III B.Com Accounting & Finance, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Commerce (B.Com A&F / M.Com IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903082

Download PDF

83.

Adoption of Monitoring Systems and Their Psychological Impact on Employees in Hybrid Work Culture

S. BOOMIKA, ASWINSIVA R

Assistant Professor, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F / M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903083

Download PDF

84.

BUY NOW PAY LATER (BNPL) - A Study on Effectiveness of BNPL among Customers

HARI VADHANI C.R, SUBA SREE K.P

Assistant Professor, Department of B. Com A&F / M. Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B. Com A&F / M. Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903084

Download PDF

85.

A Study on Marketing in the Age of Reduced Attention Spans

RAMANAN RT, C.R. HARI VADHANI

Student, Department of Commerce (B.Com A&F), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Faculty Mentor, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903085

Download PDF

86.

Study on Purpose Driven Marketing on Brand Equity

AISWARYA LAKSHMI T, MR NARAIN CHRISTOPHER S

Assistant Professor, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903086

Download PDF

87.

Effect of App Notifications on Online Shopping Behaviour

DR. P. ANNAMUTHU, MADHAN RAJ D

Assistant Professor, Department of Commerce B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

B.Com A&F, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903087

Download PDF

89.

Corporate Taxation Reform: The Impact of Tax Incentives on Corporate Tax Revenue during Pre -And Post- Liberalization Periods

BABLI KUMARI, DIVYA DWIVEDI, KEERTHANA.B, MAHADEVI, DR.TEJASWINI S

MBA 2025 - 27, Faculty of Management Studies, JAIN (Deemed-To-Be University), Bengaluru, India

Assistant Professor, Faculty of Management Studies, JAIN (Deemed-To-Be University), Bengaluru, India

DOI:10.15680/IJMRSET.2026.0903089

Download PDF

90.

Post-Pandemic Supply Chain Disruptions and the Development of Resilience Strategies in Virudhunagar District

DR T KUMARASAMY , VINIDHADEVI G

Assistant Professor, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

II M.Com International Business, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903090

Download PDF

91.

LLM-Based Synthetic Dataset Generation System

DR. A. JAYALAKSHMI, M ISWARYA

Associate Professor, PG & Research Department of Information Technology, Sri Ramakrishna College of Arts & Science, Coimbatore, Tamil Nadu, India

PG & Research Department of Information Technology, Sri Ramakrishna College of Arts & Science, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903091

Download PDF

92.

A Comparative Study on Swiggy and Zomato with Special Reference to Coimbatore District

J. ARUN SAMUEL, NIXON O.V

Assistant Professor, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.Com A&F/ M.Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903092

Download PDF

93.

Exploring Consumer Preception of Vegetrarian Food Following Different Diet

DR .K. ARUN SAMUEL, AJAY KUMARAN S

Assistant Professor Department of B.Com A&F/ M.Com(IB) ,Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India.

Department of B.Com A&F/ M.Com(IB) Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903093

Download PDF

94.

Analysis of Social Networking Sites in the Product Roadmaps

BOOMIKA.S, THYSER JAHAN S.S V

Assistant Professor Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903094

Download PDF

95.

AI-Based Smart Agricultural Assistance for Reducing Water Consumption and Chemical Fertilizer Usage

DR. P. JAMUNA RANI, M. ADHITHYA , K. DHIVAKAR, M. DHINESH, A. GOWRISANKAR

Associate Professor, Department of Chemistry, Mahendra Institute of Technology (Autonomous), Namakkal, Tamil Nadu, India

UG Student, Department of Computer Science and Engineering, Mahendra Institute of Technology (Autonomous), Namakkal , Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903095

Download PDF

96.

Smart Rainwater Harvesting with Artificial Intelligence

DR.P.JAMUNA RANI, B.JASHWANTH, CH.BHANU KIRAN , G.BHANU CHANDAR, D.NARENDRA REDDY, G.RANGA RAO.

Associate Professor, Department of Chemistry, Mahendra Institute of Technology, Namakkal, Tamilnadu, India.

UG Student, Department of Computer Science and Engineering, Mahendra Institute of Technology, Namakkal, Tamilnadu, India

DOI:10.15680/IJMRSET.2026.0903096

Download PDF

97.

Impact of Celebrity Endorsement on Brand Image

HARI VADHANI C.R, THANUSHEKA S.J

Assistant Professor, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903097

Download PDF

98.

A Study on Customer Satisfaction towards Online Shopping in Amazon

AROCKIA JAGAN S, T. AISWARYA LAKSHMI

III B.Com Accounting & Finance, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Commerce (B.Com A&F / M.Com IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903098

Download PDF

99.

Impact on Herd Behaviour and FOMO on Retail Investor Decision Making in Stock Markets: A Behavioural Finance Perspective

J. ARUN SAMUEL, MONIKA .D

Assistant Professor, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903099

Download PDF

100.

Impact of Gamification in Financial Apps on User Engagement and Investment Frequency in Coimbatore

DR T KUMARASAMY, MITHRA K

Assistant Professor, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamilnadu, India

III B.Com Accounting and Finance, Sri Krishna Arts and Science College, Coimbatore, Tamilnadu, India

DOI:10.15680/IJMRSET.2026.0903100

Download PDF

102.

Vehicle Modification Cost Estimator with Visual Preview

LOGESHKANNA.K, DR.D.HARI PRASAD,A.PRAVEENA

Student, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Associate Professor & Head, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903102

Download PDF

103.

Online Evidence Storage Vault

B.PRIYADHARSHINI, DR.D.HARI PRASAD, DR.S.SHYLAJA

Student, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Associate Professor & Head, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

Assistant Professor, Department of Computer Applications, Sri Ramakrishna College of Arts and Science, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903103

Download PDF

104.

Financial Fraud and Its Effects on Shareholders Wealth

S.BOOMIKA, SRIVISHALAKSHI.M.S

Assistant Professor Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamilnadu, India

DOI:10.15680/IJMRSET.2026.0903104

Download PDF

105.

A Study on Dark Patterns on Digital Marketing and their influence on Impulse Buying

S.BOOMIKA, SWETHA.R

Assistant Professor Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903105

Download PDF

109.

Factors Influencing People to Join a Gym in Urban Areas

DR. K. POORNA, ARUN SAMUEL. J, RAJA. B

Assistant Professor, Department of Commerce (Aided), PSG College of Arts & Science Coimbatore, Tamil Nadu, India

Assistant Professor, Department of B. Com A&F / M. Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Student, Department of B. Com A&F / M. Com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903109

Download PDF

111.

Effect of Aerobic Training on Flexibility of School Going Children

MEENAKSHI, DR. RAJAT SUKLADAS, DR. NEELKAMAL BORO

M.P.Ed. Bharati Vidyapeeth (Deemed to be University), College of Physical Education, Dhankawadi, Pune (Maharashtra), India

Assistant Professor, Bharati Vidyapeeth (Deemed to be University), College of Physical Education, Dhankawadi, Pune (Maharashtra), India.

Assistant Professor, NSHM Business School, NSHM Knowledge Campus, Durgapur, (West Bengal), India.

DOI:10.15680/IJMRSET.2026.0903111

Download PDF

112.

An Empirical Analysis of Consumer Acceptance and Market Potential of Sustainable Product Innovation

AISHWRAYA LAKSHMI T, VARSHA M

Assistant Professor, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903112

Download PDF

113.

A Study on Buying Behaviour of Motorcycle through Test Drive Marketing

DR. T KUMARASAMY, MITHUN SK

Assistant Professor, Department of Business Administration, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

III B.Com Accounting and Finance, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903113

Download PDF

114.

Impact of Personalized Marketing through AI Algorithms on Consumer Behaviour

J. ARUN SAMUEL, ABIJITH .S

Assistant Professor, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

UG Student, Department of B.com A&F/ M.com (IB), Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903114

Download PDF

116.

Adaptive Context-Aware Multi-Layer Automata for Zero-Day Cyber Attack Detection

D.STERLIN RANI, S NAVYA SRI, B NIRANJANA, S MUGASEENI

Assistant Professor, Department of Computer Science and Engineering, R.M.D Engineering College, Chennai, Tamil Nadu, India

Student, Department of Computer Science and Engineering, R.M.D Engineering College, Chennai, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903116

Download PDF

117.

Development of a Conversational Health Support System for Cancer Awareness and Care

BARATH R, DHIVAKAR S, ELAMURUGAN P

UG Final Year Student, Department of Biomedical Engineering, Kongunadu College of Engineering and Technology (Autonomous), Trichy, Tamil Nadu, India

Professor, Department of Biomedical Engineering, Kongunadu College of Engineering and Technology (Autonomous), Trichy ,Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903117

Download PDF

118.

Fake Job Detection Using Natural Language Processing, Logistic Regression & Naive Bayes

N.HEMALA, DR. N. SUMATHI, N.PRANEETA

Department of Information Technology, Sri Ramakrishna College of Arts & Science, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903118

Download PDF

119.

Role of Assessing the Adoption of Artificial Intelligence in MSMEs, Drivers, Barriers and Economic Impacts in Coimbatore City

DR. T KUMARASAMY, AKSHAYKUMAR B S

Assistant Professor, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

II M.Com International Business, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903119

Download PDF

120.

Smart Recycling System Using Sensors and Modeler

DR. P. JAMUNA RANI, S. BAVASRI, P. DHARSHINI, S. CHARULATHA, N. DHARANI, K. DEEPIKASRI, A. DIVYATHARSINI

Associate Profess or, Department of Chemistry, Mahendra Institute of Technology, Mallasamudram, Namakkal, Tamil Nadu, India

UG student, Department of Computer Science and Engineering, Mahendra Institute of Technology, Mallasamudram, Namakkal, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903120

Download PDF

122.

Online Home Interior Design System

R.GOPIKA, YUKESHH MADHAV K, RAMACHANDRAN S, KAMALESH M

Assistant Professor, Department of Computer Science, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

U.G. Student, Department of Computer Science, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903122

Download PDF

123.

An Analysis of the Present Status and Future Prospects of Artificial Intelligence in Coimbatore

DR T KUMARASAMY, SRINIVASAN S

Assistant Professor, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

II M.Com International Business, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903123

Download PDF

124.

TDS Mechanism in India: Its Role in Improving Tax Compliance and Revenue Collection

SURAJ SINGH G, DIWIK SINGH, HARSH AGARWAL, SABYASACHI DEY, DR. TEJASWINI S

MBA 2025-27, Faculty of Management Studies, JAIN (Deemed to be University), Bengaluru, India

Assistant Professor, Faculty of Management Studies, JAIN (Deemed to be University), Bengaluru, India

DOI:10.15680/IJMRSET.2026.0903124

Download PDF

125.

Effect of Selected Yogic Practices on Abdominal Strength of Male Kabaddi Players of Assam

ANGSHUIMA HATIBARUAH, DR. PRADEEP PATIL, DIKSHA RATHOD, MANISHA BARUAH

M.P.Ed, Bharati Vidyapeeth (Deemed to be University), College of Physical Education, Dhankawadi, Pune, Maharashtra, India

Assistant Professor, Bharati Vidyapeeth (Deemed to be University), College of Physical Education, Dhankawadi, Pune, Maharashtra, India

Ph.D. Scholar, Bharati Vidyapeeth (Deemed to be University), College of Physical Education, Dhankawadi, Pune, Maharashtra, India

DOI:10.15680/IJMRSET.2026.0903125

Download PDF

127.

Design and Development of a Smart Education System Using AI for Personalized Learning and Mock Interviews

A. SANGEETHA, HARISH V, PRAVEEN T, SABARISHDEVA R S

Assistant Professor, Department of Artificial Intelligence and Data Science, Kongunadu College of Engineering and Technology, Trichy, Tamil Nadu India

Department of Artificial Intelligence and Data Science, Kongunadu College of Engineering and Technology, Trichy, Tamil Nadu, India.

DOI:10.15680/IJMRSET.2026.0903127

Download PDF

128.

Smart Yojan an Explainable Framework for Systematic Startup Feasibility Assessment

P. FIROZE KHAN, T. K. RAMYA, CHAPPALLI VENUMADHAV, VEMPALLE MOHAMMAD RAHIL, SUNKARA SANDHYA RANI

Assistant Professor, Department of Computer Science and Technology, Madanapalle Institute of Technology and Science, Andhra Pradesh, India

Student, Department of Computer Science and Technology, Madanapalle Institute of Technology and Science, Andhra Pradesh, India

DOI:10.15680/IJMRSET.2026.0903128

Download PDF

130.

The Role of Digital Media and Computing in Environment Sustainability Reporting

DR. P. JAMUNA RANI, R. DEEPAK, K. ABISHEK, S.CHANDRU, M.ANANDHAKUMAR

Associate Professor, Department of Chemistry, Mahendra Institute of Technology, Mallasamudram, Namakkal, Tamil Nadu, India.

UG Student, Department of Computer Science and Engineering, Mahendra Institute of Technology, Mallasamudram, Namakkal, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903130

Download PDF

132.

Heritage and Cultural Tourism in Maharashtra

DR. SHILPA MARY T, DR. RAKHI M R, PRATYUSH CHANDRAJIT BHARADWAJ, VINNAKOTA SRI VIKYATH, PANTH VIRESH KOTHARI, TARUSH AGARWAL, GAURAV MISHRA

Assistant Professor, Center for Management Studies, Bengaluru, Karnataka, India

Student, Jain Center for Management Studies, Bengaluru, Karnataka, India.

DOI:10.15680/IJMRSET.2026.0903132

Download PDF

133.

Exploring the Practical & Ethical Challenges of Introducing Consciousness in AI in the Healthcare Sector of Coimbatore

DR T KUMARASAMY, VARSHNI J

Assistant Professor, Department of Commerce, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

II M.com International Business, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903133

Download PDF

134.

VisionCare: ROP Detection and Staging using VGG19 Deep Learning

SNEHAL SHINDE, VAISHALI ANASPURE, PRITI JADHAV,

PURVA GARAD

UG Student, Dept. of Information of Technology G.H Raisoni College of Engineering, Pune, India

Assistant Professor, Dept. of Information of Technology G.H Raisoni College of Engineering, Pune, India

DOI:10.15680/IJMRSET.2026.0903134

Download PDF

137.

Ethereum Based Blockchain Technology for Online Voting System using Decentralized Peer to Peer Network

MUPPA BHARATH, PALAPARTHI VENKATA RAMAKRISHNA, SHAIK FEROZ, VALLURU HARSHA VARDHAN KUMAR

Under Graduate Students, Department of CSE(Iot,Cyber Security Including Blockchain Technology),Vasireddy Venkatadri Institute of Technology, Nambur, Guntur, AP, India.

DOI:10.15680/IJMRSET.2026.0903137

Download PDF

138.

Experimental Investigation on Partial Replacement of Fine Aggregate with Copper Slag and Optimum Usage of Dolomite Powder as a Cement Replacement in Concrete

P. HEMAMBARI DEVI, DR. M. SWAROOPA RANI

PG Scholar, Department of Civil Engineering, University College of Engineering Kakinada, JNTUK, AP, India

Professor, Department of Civil Engineering, University College of Engineering Kakinada, JNTUK, AP, India

DOI:10.15680/IJMRSET.2026.09030138

Download PDF

139.

AI-Driven Public Health Chatbot for Disease Awareness

ABINAYA S, YUVASRI R, SUBHIKSHA UK

UG Student, Dept. of Biomedical Engineering, Kongunadu College of Engineering and Technology, Trichy, Tamil Nadu, India

Assistant Professor, Dept. of Biomedical Engineering, Kongunadu College of Engineering and Technology, Trichy, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.09030139

Download PDF

140.

AI Powered Bhagavad Gita Chatbot

PROF.H.M. GAIKWAD, PROF.D.N. MORE, AHIRE MANASI, BORSE TANVI, JADHAV PRACHITI, KENDRE ARYA

Sr. Lecturer of AIML Dept., K.K. Wagh Polytechnic, Nashik, India

Lecturer in AIML Dept., K.K. Wagh Polytechnic, Nashik, India

Third Year Students of Artificial Intelligence and Machine Learning, K.K. Wagh Polytechnic, Nashik, India

DOI:10.15680/IJMRSET.2026.09030140

Download PDF

142.

Pest Detection and Prediction using AI & ML

J.S. MAHAJAN, VAISHNAVI DESHMUKH, HARSHALI JOGLEKAR, SARA NILAK, SHREYA SHINDE

Lecturer of Artificial Intelligence and Machine Learning Deptarment, K. K. Wagh Polytechnic, Nashik, India

Third Year Students of Artificial Intelligence and Machine Learning Deptarment, K.K. Wagh Polytechnic, Nashik, India

DOI:10.15680/IJMRSET.2026.0903142

Download PDF

143.

Coreflow Management System for Manufacturing Operations and Workforce Monitoring

VIJAYASURYA T, SURYA PRABHA R

UG Student (III B.Sc. Computer Science), Department of Computer Science, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

Head of the Department, Department of Computer Science, Sri Krishna Arts and Science College, Coimbatore, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903143

Download PDF

147.

Administrative Challenges and Taxpayer Compliance in Land-Based Tax Systems in Enugu State, Nigeria

IFEOMA N. IGWESI, CHIKASI M. OBODOH, HENRY C. AJAELU

Departement of Estate Management, Enugu State University of Science and Technology (ESUT), Enugu State Nigeria

Departement of Quantity Surveying, Enugu State University of Science and Technology(ESUT), Enugu State Nigeria

DOI:10.15680/IJMRSET.2026.0903147

Download PDF

148.

Land-Based Taxation and Internally Generated Revenue Performance in Enugu State (2014–2024)

CHIKASI M. OBODOH, IFEOMA N. IGWESI, HENRY C. AJAELU

Departement of Estate Management, Enugu State University of Science and Technology (ESUT), Enugu State Nigeria

Departement of Quantity Surveying, Enugu State University of Science and Technology (ESUT), Enugu State Nigeria

DOI:10.15680/IJMRSET.2026.0903148

Download PDF

149.

Automated Irrigation System for Precision Farming

SIDDHANT NANASAHEB RAKTATE, SIMRAN INDREJEET LOHIYA, ANUJ JANARDHAN ROHA, ATHRAV SANTOSH SONWANE, D.S.SUPEKAR

Diploma in Mechatronics, Sanjivani K.B.P Polytechnic, Kopergaon, India

Lecturer, Department of Mechatronics, K.B.P Polytechnic, Kopergaon, India

DOI:10.15680/IJMRSET.2026.0903149

Download PDF

150.

Role of Web Development Frameworks in Building Modern Applications

VIKHYATH PRABHU, AGNES REGO, REEBA RIYAZ BOMBAIKAR

Vice Principal, Department of Computer Applications, Shree Guru Sudhindra College, Bhatkal, Karnataka, India

Student, Department of Computer Applications, Shree Guru Sudhindra College, Bhatkal, Karnataka, India

DOI:10.15680/IJMRSET.2026.0903150

Download PDF

151.

AI Multilingual Support System Developed for the Visually Impaired

DR. DIPAK D. BAGE, DR. ANIRUDDHA S. RUMALE, KRISHNATANMAY S. BACHHAO, PIYUSH P. BHADANE, SAYALI R. DUSANE, SHRUTI K. NATHE, VEDANT S. THORAT

Assistant Professor, Dept. of Information Technology, Sandip Institute of Technology and Research Centre, Nashik, India

UG Student, Dept. of Information Technology, Sandip Institute of Technology and Research Centre, Nashik, India

DOI:10.15680/IJMRSET.2026.0903151

Download PDF

152.

A Study on Quality of Work Life and It's Impact on Employee Performance at Isource Ites Pvt Ltd., Chennai

PAVITHRA S, DR. NIVETHA P

Student, Dept. of MBA, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

Assistant Professor, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903152

Download PDF

153.

Big Data Analytics for Climate Change Prediction

DR.P.JAMUNARANI, G.BALAMURUGAN, V.BAVITHARAN, S.BHARATH, M.BALAJI, G.BALAJI, C.DHIVAGAR

Associate Professor, Department of Chemistry, Mahendra Institute of Technology (Autonomous), Mahendirapuri, Mallasamuduram, Namakkal(Dt), Tamil Nadu, India

UG Student, Department of Computer Science and Engineering, Mahendra Institute of Technology (Autonomous), Mahendirapuri, Mallasamuduram, Namakkal(Dt), Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903153

Download PDF

154.

Automatic Plant Watering System with using Soil Moisture Sensor

DUDHBHATE KOMAL KISAN, JAGTAP NIKITA RAMDAS, DEVKATE BHAKTI ASHOK, GHATE PRANVI RANVIR, MORE GAYATRI EKNATH, PROF.A.B.MANIDARKAR

Diploma Student, Dept. of Electronic and Telecommunication Engg., Government Polytechnic, Osmanabad, India

Guide, Dept. of Electronic and Telecommunication Engg., Government Polytechnic, Osmanabad, India

DOI:10.15680/IJMRSET.2026.0903154

Download PDF

155.

Automatic Room Light Controller with Bidirectional Visitor Counter

BAGAL SANJANA JIVAN, SHELKE SHWETA SHANKAR, JASUD ARTI DATTATRAY, KALDATE SHWETA SHRIMANT, PROF.A.B. MAINDARKAR

Diploma Student, Dept. of Electronic and Telecommunication Engg., Government Polytechnic, Osmanabad, India

Guide, Dept. of Electronic and Telecommunication Engg., Government Polytechnic, Osmanabad, India

DOI:10.15680/IJMRSET.2026.0903155

Download PDF

157.

Smart Dustbin using Arduino with GSM Module

JADHAV ASHITOSH RANGNATH, BHAD SHRIKANT UMAKANT, LOKHANDE MAYURESH SUKHDEV, BHOSALE SHUBHAM SHIVAJI, PROF.A.B.MAINDARKAR

Diploma Student, Dept. of Electronic and Telecommunication Engg., Government Polytechnic, Osmanabad, India

Guide, Dept. of Electronic and Telecommunication Engg., Government Polytechnic, Osmanabad, India

DOI:10.15680/IJMRSET.2026.0903157

Download PDF

158.

Career Prospects and Scope of Criminology and Forensic Science in India

VAISHNAVI ULLAS PRABHU, SHRINATH PAI

Blended Educator, Department of Criminology & Forensic Science, Shree Guru Sudhindra Degree College, Bhatkal, Karnataka, India

Principal, Shree Guru Sudhindra Degree College, Bhatkal, Karnataka, India

DOI:10.15680/IJMRSET.2026.0903158

Download PDF

161.

Impact of Social Media Finfluencers on Investment Behavior among Indian Retail Investors

DR. SACHIN K PARAPPAGOUDAR, SHIVEN PATODIYA, KHYATI CHUGANI, YANSHI JAIN, DIYA BAID

Asst. Professor, Faculty of Management, JAIN (Deemed-to-be-University), Bangalore, India

Student, Center for Management Studies, JAIN (Deemed-to-be-University), Bangalore, India

DOI:10.15680/IJMRSET.2026.0903161

Download PDF

164.

A Proactive Approach to Waste Reduction using Waste Anticipation Signals

SATHISH C, DR. NIVETHA P

MBA Student, Dept. of BBA, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

Professor, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903164

Download PDF

165.

SeedBot: Solar Powered Semi-Autonomous Reforestation

YASH KAMLESH PETKAR, VAISHNAVI BABASAHEB MAPRI, SIDDHARTH GOPINATH NALE, NIKHIL SANSTOSH MALI, I. K. SAYYAD, C. N. WANI

Student, Diploma in Mechatronics, Sanjivani K.B.P Polytechnics, Kopergaon, India

Lecture, Diploma in Mechatronics, Sanjivani K.B.P Polytechnics, Kopergaon, India

DOI:10.15680/IJMRSET.2026.0903165

Download PDF

166.

Hashtags to Handbags: The Effect of Influencers on Gen-Z Buying Behavior

ANUSHA NADIGER, RIDHAM GAMI, NEVIL SHIRVI, MEET SETHI, SHRESTH HIRAWAT

Assistant Professor, Department of Marketing, JAIN (Deemed-to-be-University), Bangalore, India

Student, Center for Management Studies, JAIN (Deemed-to-be-University), Bangalore, India

DOI:10.15680/IJMRSET.2026.09030166

Download PDF

174.

Augment AI: An Intelligent Proactive Productivity System Using Large Language Models

AJAY ASHOK BARGAJE, AYUSH PANDURANG ALEKAR,PROF. PRATHAMESH PATIL

Department of Information Technology, Jayawantrao Sawant Polytechnic, Hadapsar, Pune, Maharashtra, India

Guide, Department of Information Technology, Jayawantrao Sawant Polytechnic, Hadapsar, Pune, Maharashtra, India

DOI:10.15680/IJMRSET.2026.09030174

Download PDF

175.

A Study on the Impact of Organizational Culture on Employee Retention at Apollo Pharmacy Limited

MURALI MANOGAR M, DR. DHANALAKSHMI S

MBA (HR & Systems), School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

Assistant Professor, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.09030175

Download PDF

176.

From Awareness to Conversion: A Funnel-Based Digital Campaign Strategy in QSR Marketing - Fasta Pizza

S. ASHIKA AFREEN, DR. INDRA REFLINE

MBA Student, School of Management Studies, Sathyabama Institute of science and Technology, Chennai, Tamil Nadu, India

Assistant Professor, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.09030176

Download PDF

177.

A Comparative Study of Machine Learning Techniques for Predicting Students' Academic Performance

S.VIMALA, DR.G.AROCKIA SAHAYA SHEELA

PhD Scholar(Full Time), Department of Computer Science, St.Joseph’s College(Autonomous), Tiruchirappalli, Affiliated to Bharathidasan University, Tamil Nadu, India

Assistant Professor, Department of Computer Science, St.Joseph’s College(Autonomous), Tiruchirappalli, Affiliated to Bharathidasan University, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.09030177

Download PDF

179.

Virtual Fashion and Interior Advanced Designing Using AI Tools

DR. D. J. SAMATHA NAIDU, K. MOUNIKA

Professor, Department of MCA, Annamacharya PG College of Computer Studies Rajampet, New Boyanapalli, Rajampet, AP, India

PG Student, Department of MCA, Annamacharya PG College of Computer Studies Rajampet, New Boyanapalli, Rajampet, AP, India

DOI:10.15680/IJMRSET.2026.09030179

Download PDF

181.

AI-Powered Analysis of Wearable Sensor Data for Patient Fall Prediction

PROF. RASHMI KANNAKE, APURVA MALIK, RAJAN BABHARE, PRASHIK DONGRE, HARSH RAHANGDALET. BHARATH KUMAR

Asst. Professor, Dept. of Artificial Intelligence & Data Science, Wainganga College of Engineering and Management, Nagpur, Maharashtra, India

UG Student, B. Tech Student, Dept. of Artificial Intelligence & Data Science, Wainganga College of Engineering and Management, Nagpur, Maharashtra, India

DOI:10.15680/IJMRSET.2026.09030181

Download PDF

182.

Cyber-Secure File Vault with Hardware Key Using Raspberry PI 5

ARFAT HAJU, PRANAV GULVE, ALTAF JAMKHANDI, NILESH BANGAR, AZHAR BANDRI

U.G Student, Department of Computer Science and Engineering, JSPM University, Pune, India

Professor, School of Computational Sciences, Faculty of Science and Technology, JSPM University, Pune, Maharashtra, India

Industry Guide, Chief Operating Officer(COO), Pleximus Inc., Ratnagiri, Maharashtra, India

DOI:10.15680/IJMRSET.2026.09030182

Download PDF

183.

Open Banking and Its Strategic Influence on Traditional Banking Institutions: Empirical Evidence from Bengaluru, India

N. JYOSTNA, DR. BATANI RAGHAVENDRA RAO

MBA, Department of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

Associate Professor, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

DOI:10.15680/IJMRSET.2026.09030183

Download PDF

184.

Strategic Integration of Digital Twins in Supplier Selection and Risk Mitigation

DEEPAK MATKAR, AMIT KUMAR GUPTA, ASHESH TIWARI

BE (PTDC) Student, Department of Mechanical Engineering, Institute of Engineering & Technology – DAVV, Indore, Madhya Pradesh, India

Associate Professor, Department of Mechanical Engineering, Institute of Engineering & Technology – DAVV, Indore, Madhya Pradesh, India

Professor, Department of Mechanical Engineering, Institute of Engineering & Technology – DAVV, Indore, Madhya Pradesh, India

DOI:10.15680/IJMRSET.2026.09030184

Download PDF

186.

Effectiveness of Vocational Education Programs in Enhancing Employability Skills among Secondary School Students in Jharkhand

ADITI PRASAD, DR. ARVIND KUMAR

Research Scholar, Radha Govind University, Ramgarh, Jharkhand, India

Assistant Professor, Dept. of Education, Radha Govind University, Ramgarh, Jharkhand, India

DOI:10.15680/IJMRSET.2026.09030186

Download PDF

187.

Role of Zoological Parks in Ex-Situ Conservation of Threatened Wildlife Species: Biodiversity Preservation Outside Natural Habitats

PRIYA KUMARI, DR. SATYA PRAKASH

Research Scholar, Radha Govind University, Ramgarh, Jharkhand, India

Assistant Professor, Dept. of Zoology, Radha Govind University, Ramgarh, Jharkhand, India

DOI:10.15680/IJMRSET.2026.09030187

Download PDF

189.

Adaptive Learning Platform Using LLM-Based Content Generation with Real-Time Progress Analytics

MULI Y.D, NAKIL S.S, SONTAKKE R.V, ZAMPLE A.R, PROF. MAMANABAD A.A , PROF.PAWAR V.D

Diploma Student, Dept. of CS, S.V.S.M.D's Polytechnic, Akkalkot, Solapur, India

Professor, Dept. of CS, S.V.S.M.D's Polytechnic, Akkalkot, Solapur, India

DOI:10.15680/IJMRSET.2026.09030189

Download PDF

192.

Smart Rainwater Harvesting with Artificial Intelligence

DR.P.JAMUNA RANI, B.JASHWANTH, CH.BHANU KIRAN, G.BHANU CHANDAR, D.NARENDRA REDDY, G.RANGA RAO

Associate Professor, Department of Chemistry, Mahendra Institute of Technology, (Autonomous) Namakkal, Tamilnadu, India

UG Student, Department of Computer Science and Engineering, Mahendra Institute of Technology, (Autonomous) Namakkal, Tamilnadu, India

DOI:10.15680/IJMRSET.2026.09030192

Download PDF

193.

Effect of Cutting Parameters on Product Quality in Turning Operation of Cast Iron using High Speed Steel Tool

PRADEEP SAHU, AMIT KUMAR GUPTA, ASHESH TIWARI

BE (PTDC) Student, Department of Mechanical Engineering, Institute of Engineering & Technology – DAVV, Indore, Madhya Pradesh, India

Associate Professor, Department of Mechanical Engineering, Institute of Engineering & Technology – DAVV, Indore, Madhya Pradesh, India

Professor, Department of Mechanical Engineering, Institute of Engineering & Technology – DAVV, Indore, Madhya Pradesh, India

DOI:10.15680/IJMRSET.2026.09030193

Download PDF

199.

AI-Driven Predictive Insight Generation for Proactive Decision-Making at Symrise Private Limited, Chennai

SHAMBAVI P, DR. NIVETHA P

Student, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, India

Assistant Professor, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, India

DOI:10.15680/IJMRSET.2026.09030199

Download PDF

202.

Kisan Sarathi Tractor Service System Using Object Oriented Programming

SAMEER SANAP, PROF. PUNASHRI PATIL, ARDHYA KUMBHAR, OM KATEWAL

Assistant Professor, Dept. of Information Technology, AISSMS Institute of Information Technology, Pune, India

UG Student, Dept. of Information Technology, AISSMS Institute of Information Technology, Pune, India

DOI:10.15680/IJMRSET.2026.09030202

Download PDF

208.

A Multimodal Deep Learning Approach for PCOS Detection

PRITHIKA S, SHOBANA DEVI S, SWETHA S, PRIYA DHARSHINI S

UG Student, Dept. of Biomedical Engineering, Kongunadu College of Engineering and Technology, Trichy, Tamil Nadu, India

Assistant Professor, Dept. of Biomedical Engineering, Kongunadu College of Engineering and Technology, Trichy, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.09030208

Download PDF

212.

AI-Based Hybrid Traffic Signal Control for Priority Vehicles

UMESH W. HORE, ADITYA DAMDAR, ADITYA RAIPURE, PRANALI KHANDEKAR, PURVESH HOLE, KUNAL GUJAR

Department of Electronics and Telecommunication Engineering, P. R. Pote Patil College of Engineering & Management, SGBAU, Amravati, Maharashtra, India

DOI:10.15680/IJMRSET.2026.09030212

Download PDF

217.

A Study on AGV-Based Internal Logistics and Operational Efficiency in Manufacturing Industry

SIVAGURUNATHAN A, DR. NIVETHA P

Student, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, India

Assistant Professor, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, India

DOI:10.15680/IJMRSET.2026.09030217

Download PDF

220.

An Empirical Study on Human Resource Policies and Employee Satisfaction in Private Universities

RANGANATHA R , HEMAVATHI T , DR. GEETHANJALI PATIL PAWAR

Assistant Professor, S-Vyasa Deemed to be University, Bengaluru, Karnataka, India

Associate Professor & HOD, S-Vyasa Deemed to be University, Bengaluru, Karnataka, India

DOI:10.15680/IJMRSET.2026.09030220

Download PDF

222.

Changing Banking Behaviour in the Digital Era Examining the Impact of UPI-Based Travel Payments on Traditional Banking Usage among Gen Z in India.

DR SIREESHA NANDURI, ARVA HOZEFA LOKHANDWALA

Assistant Professor-Finance, Faculty of Management Studies, CMS Business School, Jain (Deemed- to- be University), Bengaluru, India

MBA Student, Faculty of Management Studies, CMS Business School, Jain (Deemed- to- be University), Bengaluru, India

DOI:10.15680/IJMRSET.2026.09030222

Download PDF

223.

Impact of GST on the IT Industry and Fiscal Stability in India: A Study of Selected IT Companies in India

DR. ANOOP JAGETIA, YOGETHA K

Assistant Professor, Faculty of Management Studies, CMS Business School, Jain (Deemed -To-Be- University), Bangalore, India

Student, Department of MBA Finance, Faculty of Management Studies, CMS Business School, Jain (Deemed -To-Be- University), Bangalore, India

DOI:10.15680/IJMRSET.2026.09030223

Download PDF

224.

Design and Verification of Vending Machine Using Verilog and Systemverilog

K. MEGHANA, S. RAJESH, CH. VENKATA RAMANA, M. SATEESH

U.G. Student, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

Assistant Professor, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

DOI:10.15680/IJMRSET.2026.09030224

Download PDF

225.

AES S-Box Hardware with Efficiency Improvement Based on LMO

M.N.S.GREESHMA, M.CHARAN, D.SOWJANYA, DR.K.MURALI BABU

U.G. Student, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

Professor, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

DOI:10.15680/IJMRSET.2026.09030225

Download PDF

226.

Design and Verification of UART Serial Communication

G.YESHODA, D.SAI KUMAR, T.KAVYA, P.JYOTHI

U.G. Student, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

Assistant Professor, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

DOI:10.15680/IJMRSET.2026.09030226

Download PDF

227.

SRAM Cell Design using FinFET for Lowpower and Delay

S.NAGA NAVYA SRI, G.YASASWIN KASI, G.SUPRAJA, DR. R.SAMBA SIVA NAYAK

U.G. Student, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

Associate Professor, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

DOI:10.15680/IJMRSET.2026.09030227

Download PDF

228.

Design and Performance Analysis of 64 Bit Hybrid Adder

B.KAVITHA, M.ANJALI, R.V.SIRISHA,K.BHANU PRAKASH, J.JYOTHI SWAROOP

U.G. Student, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

Assistant Professor, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

DOI:10.15680/IJMRSET.2026.09030228

Download PDF

229.

Design & Implementation of FIR Filter using Verilog

B.NAGASHARMI, G.JEEVAN SAI, P.CHANDRA ADITHYA, SHAIK IMRAN, K.SOWMYA SRI

U.G. Student, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

Assistant Professor, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

DOI:10.15680/IJMRSET.2026.09030329

Download PDF

230.

Low Power MAC Architecture used in DSP Applications

G.JAHNAVI, B.PAVANI , CH.N.MUKESH, K.S.R.TAGORE, L.J.N.SREE LAKSHMI

U.G. Student, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

Assistant Professor, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

DOI:10.15680/IJMRSET.2026.09030230

Download PDF

231.

Hybrid Deep Learning Architecture Using Attention-Driven Analysis for Optimal Multi-Scale Speech Processing

K.VIDHYA, B.C.KEERTHI, K.NAGARJUNA, M.N.S.LOKESH , G.N.P.JYOTHI

U.G. Student, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

Assistant Professor, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

DOI:10.15680/IJMRSET.2026.09030231

Download PDF

232.

Static Random Access Memory using Cadence Virtuoso GPDK 90nm Technology

B.PURNA SAI, V.ANAND SREE RAM, S.H.V.S.SAIKUMAR, B.BHARGAVI, J. S. DEEPIKA

U.G. Student, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

Assistant Professor, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

DOI:10.15680/IJMRSET.2026.09030232

Download PDF

233.

Design and Implementation of AMBA AXI 4.0 Master for High Speed Performance SoC

D. N V SWATHI, Y. NIHARIKASRI, K.V PADMAVATHI, G. D N SAHITHI, B. SUJATHA

U.G. Student, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

Assistant Professor, Department of ECE, SVIET Engineering College, Nandamuru, Pedana, Andhra Pradesh, India

DOI:10.15680/IJMRSET.2026.09030233

Download PDF

235.

A Study on Dangerous Goods Handling in Air India AirPort Services Limited

MANORANJAN V S, DHANALAKSHIMI S

Student, Department of MBA , School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

Assistant Professor, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.09030236

Download PDF

238.

An Analysis of Factors Influencing Credit Card Selection and Usage Preferences among Consumers in Bengaluru City

SYED SULTAN AHMED, DR. SELVI S

Student, Department of MBA, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

DOI:10.15680/IJMRSET.2026.09030238

Download PDF

239.

Impact of Online Reviews and Ratings on Generation-Z Purchase Decisions

NIKHIL TEKWANI, DR. M.H. SHARIEFF

Department of MBA, CMS Business School, JAIN (Deemed-to- be University), Bengaluru, Karnataka, India

Professor of Practice, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

DOI:10.15680/IJMRSET.2026.09030239

Download PDF

240.

UPI Led Digital Transformation and Its Impact on Traditional Banking Transaction Dynamics in India

PATEL MITALI, DR. BATANI RAGHAVENDRA RAO

Student, Department of MBA, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

DOI:10.15680/IJMRSET.2026.09030240

Download PDF

242.

Plastic Coated Aggregate and Bitumen Enhancement

REHAN SHAHAJAN TAHASILDAR, ABHISHEK SADASHIV BORGAVE, AKHILESH ANNAPPA DEVGUNDE, ANMOL ASHUTOSH RAI, AMAN JAVED MULLA, MILIND CHAVAN

UG Students, Dept. of CE, Sharad Institute of Technology Polytechnic, Yadrav, Ichalkaranji, India

Guide, Dept. of CE, Sharad Institute of Technology Polytechnic, Yadrav, Ichalkaranji, India

DOI:10.15680/IJMRSET.2026.09030242

Download PDF

244.

A study on Optimal Portfolio Selection using Sharpe Ratio Analysis of Nifty 50 Stocks

ANKIT KUMAR, DR. CHAYA BAGRECHA

Master of Business Administration, CMS Business School JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

Professor, Area Chair (Finance), Faculty of Management Studies, CMS Business School JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

DOI:10.15680/IJMRSET.2026.09030244

Download PDF

245.

Machine Learning-Based Food Order Analysis and Demand Prediction with Generative AI-Driven Inventory Optimization

HARINI R, HARINI A, DR. MR.SIVAGANESAN

UG Student, Dept. of AI & DS, Sri Manakula Vinayagar Engineering College, Puducherry, India

Dept. of AI & DS, Sri Manakula Vinayagar Engineering College, Puducherry, India

DOI:10.15680/IJMRSET.2026.09030245

Download PDF

247.

Explainable Multi-Agent AI System for Real-Time Decision Making in Smart Applications

NARMADHA D, KAVITHA S, ARULARASU

UG Student, Department of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Pondicherry, India

Assistant Professor, Department of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Pondicherry, India

DOI:10.15680/IJMRSET.2026.09030247

Download PDF

252.

Effect of Board Characteristics on Firm Performance: A Study on Promoter Holding, CEO Duality, and Board Independence in the Indian Context

JP LAKSHITHA, DR. BATANI RAGHAVENDRA RAO

MBA Student, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

Professor, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

DOI:10.15680/IJMRSET.2026.09030252

Download PDF

253.

Campus Hive: Intelligent College Information Assistant Using Retrieval-Augmented Generation

S.LAKSHMI PRIYA, S.NAVEEN KUMAR, A.VISHNULAKSHMI, K.UTHRADEVI

Assistant Professor, Dept. of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Madagadipet, Puducherry, India

UG Student, Dept. of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Madagadipet, Puducherry, India

DOI:10.15680/IJMRSET.2026.09030253

Download PDF

255.

A Hybrid Explainable Multi-Agent System for Iterative Tourism Recommendation and Budget Optimization in Smart Travel Applications

HARINI P, HARINI P, S. ASWITH, S. AISHWARYA

UG Scholar, Department of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

Assistant Professor, Dept.of AI & DS, Sri Manakula Vinayagar Engineering College, Puducherry, India

DOI:10.15680/IJMRSET.2026.09030255

Download PDF

256.

Digital Payment Platforms and Financial Inclusion in Rural India

SANJANA M H, DR. VINOTH S

MBA Student, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

Professor, Dept. of Finance, Faculty of Management Studies, CMS Business School, JAIN (Deemed-to-be University), Bengaluru, Karnataka, India

DOI:10.15680/IJMRSET.2026.0903256

Download PDF

257.

LogiTrack: A Cloud-Native Supply Chain Logistics Optimization System with ML-Powered Delay Prediction and GenAI Route Planning

SANJIVKUMAR J, INDHUJA S, PRIYANKA H, PROF. ARUN PRASAD

UG Students, Dept. of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

Assistant Professor, Dept. of Artificial Intelligence and Data Science, Sri Manakula Vinayagar Engineering College, Puducherry, India

DOI:10.15680/IJMRSET.2026.0903257

Download PDF

258.

A Study on Investors Perception and Adoption of Digital Gold Vs. Physical Gold with Special Reference to Chennai City

DEVISRI S, DIVIN JENOPIOUS A, HEAVENLY JOSHUA J, DR. SHEEBA.T

MBA Student, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

Assistant Professor, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903258

Download PDF

259.

An Empirical Study on Last Mile Connectivity and Metro Ridership Growth in Chennai Metro Rail Limited

KAVIYA.R, DHANALAKSHIMI S

MBA Student, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

Assistant Professor, School of Management Studies, Sathyabama Institute of Science and Technology, Chennai, Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903259

Download PDF

260.

A Study on Problems Encountered in Production Efficiency of Goods and Services in Automotive Industries in Chennai

NARESH R, DR. DHANALAKSHMI S

Final MBA (Operations and Marketing) Student (full time), PG & School of Management studies, Sathyabama Institution of science and Technology, Chennai (Sathyabama University), Tamil Nadu, India

Assistant professor, School of Management Studies, Sathyabama Institution of science and Technology, Chennai (Sathyabama University), Tamil Nadu, India

DOI:10.15680/IJMRSET.2026.0903260

Download PDF

Archives

VOLUME 9, ISSUE 3, MARCH 2026